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Real-time Connections Make Loyalty Programs Work
The Tecmark Loyalty Marketing System can be connected to POS systems, terminal hardware, e-commerce systems and wireless readers to reward points immediately at the point of sale and allow redemption of points without any delay. Several other loyalty marketing programs don’t work in real time, so points are not immediately available. The key to loyalty marketing success is to keep your members engaged, and nothing does this better than letting them know immediately how many points they have.
Seamless integration makes it work. Tecmark has already established connectivity solutions with some standalone terminals and POS systems, and is able to work with your existing system or suggest an alternative as needed:
VeriFone terminal systems work with our software and are easy to implement and download
POS systems provide an integrated view of the customer with easy access for employees
Transactions are recorded via internet connection or dial-up
For systems on which real-time transaction recording is not possible, we support batch files sent at the end of the day
Tecmark’s Ready to Launch solution offers speed and ease of implementation of a loyalty program and offers the retailer complete flexibility over program reward structure. This solution is adaptable to a variety of client situations.
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“You ask Tecmark for something and they get it done. I appreciate their honesty; they'll tell you what you need and what you don't need. I trust them.”
—Marketing Manager, Convenience Store
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